Hi, I’m
Sabba Firdous
I'm a digital marketer, content writer & avid traveler
I am a digital marketer specializing in SEO and Paid Search (PPC/Google Ads), with strong experience in social media, performance marketing, and analytics. My focus is on creating data-driven strategies that help brands grow through smarter execution and measurable results.
Before diving into digital marketing, I built my foundation in content writing and research—working with platforms like Crunchbase, Trupp Global, and TravelBuddhi, where I crafted detailed company profiles, tracked funding rounds, and explored the culture of 50+ cities through words. Earlier in my career, I also spent four years as a teacher at Delhi Public School, Ranchi, which shaped my ability to communicate with clarity and empathy.
Beyond work, I’m a passionate traveler who once took a 24-day road trip from Bangalore to Ladakh, a cat lover who enjoys the random meows filling my home, and a design enthusiast who loves experimenting with digital collages and mood boards. I find joy in quiet cafés, spontaneous drives, food vlogs, and documentaries—always seeking to blend creativity with purpose in everything I do.
Three Fun Facts
I used to be a content writer
I run a blog on the side
I used to be Teacher as well
Things
I love
These are the few thing thst makes me alive
Personal Skills
Digital marketing demands versatility—and I’ve mastered it With hands-on expertise across major platforms and tools.
Search engine Optimozation
Social Media Marketing
Search Engine Marketing
Google Ads
Facebook Ads
Linkedin Ads
Bloggong
Email Marketing
Canva
WordPress
Campaign Management
Tools I am efficient in
A curated list of digital marketing tools I’ve mastered through hands-on experience and strategic execution.
Professional Journey
A Little Bit of Everything I’ve Loved doing
Full-Time/Internships
Digital Marketer
Corsel Technologies (Mar 2025--May 2025)
Content Writer
Trupp Global (Nov 2020 – March 2025)
Content Writer
Travel Buddhi (Jan 2020 – Nov 2020)
- Developed engaging digital content, including social media posts, blog articles, infographics, and videos
- Assisted in keyword research, on-page SEO, and link-building strategies to improve search rankings.
- Collected and analyzed digital marketing data using tools like Google Analytics to track key performance
- Created SEO-optimized company profiles and insights
- Wrote content on startups, trends, and funding data
- Ensured accuracy through multi-source verification
- Produced travel content for 500+ destinations
- Crafted taglines and destination highlights
- Researched cities, culture, and travel experiences
Content Writer
Intellify/ Indian Road Safety Campaign (Sep 2019-Dec 2019)
Content Writer
Brand Widget Pvt Ltd(Jun 2019-Aug 2019)
Teacher
Delhi Public School (2014-2018)
- Developed multiple blogs focused on Ed Tech, skills development, and related subjects.
- Created content strategies for marketing videos on Indian education.
- Prepared reports on the Foreign Contribution Regulation Act (FCRA) to generate funding.
- Strategized the design of promotional content.
- Conducted secondary research to support internal teams.
- Led a team of 2 to ensure overall progress.
- Designed educational content and conducted modules
- Led classroom programs in Robotics, Ee Soroban, and Kiwami
- Contributed to curriculum and school planning
Education
Academic Journey That Built My Foundation
Bachelor’s in Education (B.Ed.)-2014
Ranchi University
Master’s in English Literature -2012
Ranchi University
Certifications
Courses and programs I’ve completed to stay current with industry standards and tools.
Certification in Google analytics - Google Skillshop
Certification in Canva Essentials 2025- Canva
Certificate Course in Digital marketing in 2025- NIDM, Bangalore
Certificate Course in Content Writing in 2019-ECT, Delhi
Hand-on Experience
Canva
